Nicholas Jones - Blog and Archive Website

Unlike the USA, where the press is in dire straits, British national newspapers are hoping to reinvent themselves on line and derive a new income stream from their websites. Despite the odds being stacked against them, the press proprietors are determined to try to get readers into the habit of paying to view online. But this can only be achieved by forcing the BBC to curb the expansion of its online output.  Downsizing the BBC would create the space in which to develop potentially profitable pay-for-view sites – an option almost certain to be favoured by an incoming Conservative government. By buying up exclusive and often sensational videos the newspapers are already showing that they can beat the established broadcasters at their own game. Digital convergence will give the press to ability to join up the dots…to command the agenda not just in print and online but in radio and television as well.  

Journalists were given little encouragement during a debate on the Priorities for Digital Britain -- a forum held in the wake of the recent report by the outgoing communications minister Lord Carter. Google – which earns 15 per cent of its global income in the UK – insisted it was sharing some of its massive online advertising revenue with UK newspapers and television channels but this was of little reassurance to news providers attending an event organised by the Westminster Media Forum (9.7.2009).

Foreign Press Association debateApril 28, 2009The rapid moves by UK newspapers to develop their online output – complete with video and audio as well text and pictures -- is injecting a  new dynamism into British journalism.  Having been a BBC correspondent for thirty years, I find it painful having to admit this, but I have to say that it is newspapers rather than the mainstream television and radio services, which are at the cutting edge in offering exclusive videos and audio tapes, stretching to the limits what journalism should be achieving and more often than not dictating the news agenda into the bargain.  In the short space of a year or two, newspaper websites have become a powerful new platform -- an online showcase for what is arguably some of the best and perhaps what others might consider is some of the worst of British journalism. 


By Andrew Currah

Published by Reuters Institute for the Study of Journalism, Oxford.

Andrew Currah deserves to be commended for providing an insight into the rapidly-evolving world of online journalism.  He fears the clickstream of consumption for news and information will be used increasingly to shape the content of websites to the detriment of editorial values and the wider public interest.  In the multi-media hubs of newspapers which are investing heavily in digital output, the most popular stories are indicated on visual display screens.  Real-time feedback is already beginning to determine the allocation of news room resources. 


Self-regulation “rules ok” was the general consensus when internet industry experts were invited by the Westminster Media Forum (11.2.2009) to consider whether online content regulation was the only practical solution to the task of “taming the wild web”. Media companies and internet service providers argued that the “huge reduction in child abuse images on UK sites” demonstrated the effectiveness of a co-operative approach between industry, government and consumers.